Antoine Arnault

Antoine is the head of communications and image at LVMH. He is also the chairman of Loro Piana and chief executive of Berluti. The oldest son got his first chief executive role at Berluti, transforming the luxury shoemaker into a menswear label. In 2002, when Arnault was 25, he cofounded an internet startup and started working in LVMH’s marketing team. He then got his MBA from Insead and, in 2005, rejoined LVMH in the advertising department. Two years later, he was made director of communications at Louis Vuitton. Under this role, he launched the “core values” campaigns, which featured international figures like Muhammad Ali, Angelina Jolie, Mikhail Gorbachev, and Bono. In 2011, he launched Les Journées Particulières, in which members of the public were invited to visit the LVMH ateliers and witness the craftsmanship. This festival takes place across 14 countries and encourages LVMH brands to open their doors to the public. He was appointed chairman of Loro Piana two years later, after his father purchased 80% of the cashmere retailer. In 2018, he took on his current role at LVMH and was tasked with managing the iconic fashion house's image. A year later, after a personal friend bought Laperouse, a historic Parisian restaurant, Arnault took a minority stake. Like his sister Delphine and his father, he sits on the board of LVMH. According to the Wall Street Journal, he is married to Natalia Vodianova, a Russian model, and is passionate about golf. In 2024 Antoine was named majority owner of Paris F.C., the French soccer club. He is already involved in LVMH’s sports initiatives, having led the conglomerate’s Olympics drive. LVMH also signed a big sponsorship deal with Formula One and paid about $160 million, making it a top sponsor of this summer’s Paris Olympics and Paralympic Games.