Bowman was CEO and president of MLB Advanced Media (later spun off as BAMTech) for 17 years. The tech company has been a windfall for MLB, responsible for the league’s website, all the team sites, MLB’s popular At Bat app and its MLB.tv streaming service. The NHL, WWE, ESPN and HBO also use the company’s video streaming technology and that side of the company was spun off as BAMTech and sold to the Walt Disney Company in 2016 for over $2.5 billion. It was a staggering return on the initial investment of $120 million ($4 million from each team) made in 2000 to launch the venture. Bowman was “forced out” by commissioner Rob Manfred due to a pattern of inappropriate workplace behavior in November 2017.