Eric Brinker is the son of Susan G. Komen for the Cure(R) founder and CEO, Ambassador Nancy G. Brinker, and the nephew of Susan G. Komen for whom Susan G. Komen for the Cure is named. Before she died, Susan G. Komen made Nancy promise that she would do everything in her power to end breast cancer, and Eric grew up watching (and helping) his mother fulfill that promise through Susan G. Komen for the Cure, the largest breast cancer advocacy organization in the world. He is often called Komen's first volunteer. Today, Brinker is president and owner of Metro Leasing Company in Peoria, Ill., a volunteer with the Komen Peoria Memorial Affiliate and was an original member of the JetBlue Airways marketing team, instrumental in establishing the airline's customer service and brand marketing positioning.