| Notes |
A strong area of growth is likely to be the corporate-sponsored centers, in which an employer contracts with Kinder-Care to provide care for its employees' children. Kinder-Care currently runs such centers for the Cigna Corporation, Disney World, New Jersey's St. Barnabas Medical Center, Daytona Beach Community College and other institutions. Two years ago, a similar venture into corporate-sponsored care faltered, when Kinder-Care's contract with Campbell Soup Company, at its headquarters in Camden, N.J., was not renewed. Suzanne Kazi, who for a time served as director of the Campbell center, says the problem was parent complaints: ''It came down to little things, like I would serve peanut butter on waffles for breakfast, and they would say they didn't want their kids to have peanut butter on waffles. There was too much parent involvement, almost to the point where parents were trying to run it as if they were the board of directors.'' |