kyu Collective

kyu’s purpose is to be a source of creativity which propels the economy and society forward. kyu is a collective of strategically curated creative organizations. Each shares a belief that creative collaboration yields new solutions to the world's toughest problems. Each partner company harnesses their creativity as a force of positive impact for the constituents they serve—and our firms join together on key issues to propel the greater economy and society forward. Play The Work We Do Transforming People & Organizations Innovating Systems & Products Digital Strategy & Design Changing Behavior Shaping Beliefs & Policy Designing Spaces & Environments Gathering to Change Mindsets Digital Media & Data Market-Making & Advertising What binds kyu? 01 We’re all humans, being. kyu companies share a common mixture of imagination, play, and practicality. And, in our own ways, each of us champions sei-katsu-sha in everything we do and make. 02 We’re all on the same path. kyu’s purpose is to be a source of creativity that propels the economy and society forward. 03 We’re all or we’re nothing. kyu companies fundamentally believe in the the power of collaboration to solve the world’s toughest challenges. And we trust that we have each other’s interests at heart. 04 We’re all different. kyu firms believe that a variety of ideas and entrepreneurial approaches create better shared outcomes. We respect each other’s choices. 05 We’re all in. kyu is built both for immediate growth and long-term potential and seeks to act in ways that advance people’s lives today and in the future. 06 We’re open to all. As kyu begins to tackle the great challenges of our age, we welcome the partnership of others with gratitude and the contributions of others with humility. kyu is the strategic operating unit of Hakuhodo DY Holdings. It was created in 2014 to invest in all forms of creativity, innovation, and international growth. kyu Council Michael Birkin CEO kyu Tim Brown Tim Brown Vice Chair kyu Keith Yamashita Co-Founder SYPartners Farah Ramzan Golant CEO kyu EMEA Paul Bennett Chief Creative Officer IDEO AJ Hughes CFO kyu Susan Schuman Vice Chair kyu Rick Greenberg CEO Kepler Bertrand Cesvet CEO Sid Lee Naoto Akagi Naoto Akagi Senior Vice President kyu Vito Piazza Group President Sid Lee Our Leaders Andy Bateman CEO Sid Lee USA David Lewis Chief Client Officer BEworks Dhushan Thevarajah Chief Operations Officer BEworks Elana Gorbatyuk Global Chief Strategy Officer Sid Lee Engin Ayaz Co-Founder ATÖLYE Iain Roberts Chief Operating Officer IDEO Jacques-André Dupont CEO C2 Jean-François Bouchard Executive Chairman Founder C2 Jessica Orkin CEO SYPartners Kelly Peters Kelly Peters CEO Co-Founder BEworks Kerem Alper Co-Founder ATÖLYE Martin Gauthier President Head of Global Operations Sid Lee Patrick Godfrey Founder Co-CEO Godfrey Dadich Philippe Meunier Chief Creative Officer Co-Founder Sid Lee Sandy Speicher CEO IDEO Silvia Yu CEO Red Peak Asia Scott Dadich Founder Co-CEO Godfrey Dadich Remy Stiles Chief Strategy Officer Kepler kyu listens with humility, learns with energy, is disciplined and driven to succeed through vision, ingenuity, hard work, and a deep commitment to humanity. Each partner company harnesses their creativity as a force of positive impact. ATÖLYE BEworks C2 Godfrey Dadich IDEO Kepler RedPeak Sid Lee SYPartners 395 Hudson Street, 8th Floor New York, NY 10014 +1 646 926 5163 kyucollective@kyu.com Vimeo Linkedin Instagram Facebook Twitter Hakuhodo DY Holdings