Business & Decision (B&D)

Business & Decision (frequently called B&D ) is an international consulting and systems integration company with its global headquarters in Paris, France. The group specialises in Business Intelligence (BI), Customer Relationship Management (CRM), e-Business with two major directions : Data & Digital. Business & Decision has a presence in 11 countries and employs more than 2400 people worldwide. It is listed on the Euronext: BND since 2001 and part of Orange Business Services. https://www.orange-business.com/en Contents 1 History 2 Activities 3 Geographical locations 4 Key figures 5 Quotation and shareholding 6 References 7 External links History[edit] 1992: founded by Patrick Bensabat in France 2001: listed on Euronext Paris' nouveau marché Euronext: BND. First international acquisitions in Belgium and UK 2002-2006: expansion in 12 countries including first acquisition in the United States 2012: 20th anniversary 2014: acquisition of Ceri Medical & InFact 2016: death of founder Patrick Bensabat Activities[edit] Business & Decision has worked for over 2100 clients globally. Some of its major activities include- Decision making and enterprise performance: Analytics, Business Intelligence, Performance Management and Big Data (65% of revenue); e-Business : Digital Business, Web Marketing, Search Engine Optimisation (SEO), on-line strategy, e-commerce, hosting and data warehouse (18% of revenue). Customer Relationship Management : CRM front office, marketing campaigns management, interactive marketing, analytical CRM (17% of revenue); Digital Transformation : Business consultancy approach and focus on innovative technologies; how synergies can be triggered within the organizations cross-departments. Hot topics are real time decision, customer DNA, fraud detection, e-beacon, omnichannel, lean process management... Geographical locations[edit] Belgium France Luxembourg Mauritius Morocco Netherlands Russia Spain Switzerland Tunisia United States