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Principal Market Growth Strategist, Cybersecurity Systems
General Dynamics Mission Systems
Feb 2018 - Jan 20202 years
Fairfax, Virginia
As the Principal Market Growth Strategist -- Cybersecurity and Emerging Technologies, I lead the Market Growth Strategy Team. Role includes helping drive market strategy for existing and new market segments in public and private sectors. I lead market and emerging research trends and also define product inception, go-to-market strategy, competitor analyses, and strategic partnering opportunities. As a thought leader, I assist in product/portfolio strategies, brand strategy. M & A, and sales enablement. processes. Embedded with McKinsey & Co for 8 week special project on market trends.
Received Pragmatic Marketing (Marketing, Focus, Launch Pricing, and Foundations) course certifications.
Founded in 1952 and with global presence in 43 countries, General Dynamics is a leading provider of mission critical land, sea, air, space and cyber technology. |