Murray Isaac Lender was born in New Haven on Oct. 29, 1930, one of six children of Harry and Rose Braighter Lender. He was counting bagels in the backyard bakery before he was 11. After graduating from the Junior College of Commerce (now Quinnipiac University) in Hamden, Conn., he served two years in the Army, then went to work full time in the family business. Murray, Marvin and Sam Lender expanded H. Lender & Sons — founded by their father, Harry — into the nation’s leading distributor of packaged frozen bagels. Lender’s Bagels, now owned by the Pinnacle Foods Group, had revenue of $40.9 million last year from the sale of 23.4 million six-bagel packages. Murray Lender was president of the company from 1974 to 1982 and chairman two years later when it was sold to Kraft Foods. Pinnacle bought the company in 2003. Besides his brother Marvin, Mr. Lender is survived by his wife, the former Gilda Winnick; a daughter, Haris Lender; two sons, Carl and Jay; and eight grandchildren. His brother Sam died in 2004.