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Rossana Rosado has spent 17 of her twenty four years in the New York media at El Diario La Prensa. She has been Publisher and CEO since 1999, overseeing the day-to-day operations of the oldest Spanish-language newspaper in the country, where she is responsible for over $22 million in annual revenue. Prior to becoming publisher Ms. Rosado was Editor in Chief of the paper where she also worked as a journalist in the early 80’s. She was the first woman to hold that position. During her media career, Ms. Rosado has been a reporter at El Diario-La Prensa where she covered The Bronx, City Hall, and wrote a weekly column. In 1988, she joined WPIX, Inc. as a producer of Public Affairs programming. She was later promoted to Public Service Director, responsible for the creation and placement of hundreds of Public Service Announcements on the air. She won an Emmy in 1992 for the production of a series of PSA’s featuring organization which helped children. In 1992 she was appointed Vice President for Public Affairs at the Health & Hospitals Corporation for the City of New York. She spent three years working for both the Dinkins and then Giuliani administration in the same post. Her prior experience includes positions at WCBS-AM and FM radio, and WNYC-TV 31. Her many awards include an Emmy, a STAR award from the NY Women’s Agenda, the Peabody Award for Journalism and the NY Press Club President’s award. She served on Mayor Bloomberg’s transition team and as one of six co-chairs for Governor Spitzer’s transition team. She currently serves on the board of the United Way of NYC, Learn NY, the New York Women’s Foundation, the Women’s Media Center and Governor’s Task Forcer for Juvenile Justice. She is also on the advisory board to the CUNY Journalism Graduate School. She received her B.A. in Journalism from Pace University in White Plains, New York. .
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