Paul Makarechian is the Founder and CEO of Auric Road. After nearly 20 years in the Institutional Real Estate industry, he decided to embark on a new adventure: to build a new visionary hospitality platform that met the needs of a fast-growing adventure and experiential travel market. Five years ago, he began his current strategy of acquiring and repositioning unique and historic hospitality properties in high barrier to entry markets. He is now scaling the strategy and institutionalizing a new market segment of Petite Resort under the Auric Road brand. Prior to Auric Road, Mr. Makarechian was CEO of Makar Properties where he acquired, entitled and redeveloped over $2 billion in real estate projects across the nation. Mr. Makarechian is a graduate of the University of California, Santa Barbara. Paul also serves as the Founder and National Chairman of Gen Next, and the Gen Next Foundation and is the Executor of the Paul Makarechian Foundation, dedicated to preserving history, culture and community.