Hilco Streambank's CEO Gabe Fried began liquidating intangibles in 2000 when he was hired to dispose of his employer's intangible assets. During this initial assignment he learned several valuable lessons. First of all, the market needs intangible asset disposition expertise. Secondly, the principles of sales and marketing apply in each case but cannot be effectively executed without a deep understanding of the assets. And lastly, a highly publicized auction is not always the best disposition strategy. Over the course of the next seven years Gabe wore virtually every hat in the distressed intangibles world including liquidator, Auctioneer, investor, buyer's broker, consultant, expert witness, and appraiser. Gabe's industry experience includes automotive, consumer durables, health care, retail, franchise, apparel and footwear, chemical, telecommunications, software, and more. Prior to founding Hilco Streambank, Gabe was a managing director at XRoads Solutions Group, consultant to CONSOR and Gordon Brothers Group, and cofounder of IP Recovery. Gabe has a Bachelor of Arts degree (with honors) from the University of Massachusetts, Amherst and a Master of Science degree from the University of Illinois, Champaign–Urbana.