Education: M.A. Cambridge University; honorary doctorate from University of Bath Professional Career: 13 years at the BBC, producing radio and TV drama and documentaries. Managing Director, IPPA. Managing Director, Marlin Gas Trading. Chief Executive Officer, InfoMation; Chief Executive Officer, ZineZone Corporation; Chief Executive Officer, ICAST Corporation. Author Heffernan became a serial entrepreneur and CEO in the wild early days of web business and was named one of the Internet's Top 100 by Silicon Alley Reporter in 1999. In addition to writing books, Heffernan blogs for the Huffington Post and BNET.com and is a Visiting Professor of Entrepreneurship at Simmons College in Boston and the Executive in Residence at Babson College.