Rachel Orston

As vice president of services for Silverpop, Orston is responsible for all service delivery, custom integrations, industry solution development and emerging applications for Silverpop. Orston has spent the last 18 years creating, launching and marketing successful technology products and solutions for some of the most well-known technology brands, including Microsoft, Sony and EMC. Prior to joining Silverpop, she founded and led CoThrive, a startup focused on helping technology companies improve their project execution. Orston has also held leadership roles with EMC and iXL with a focus on digital media and industry solution strategies. Orston is a graduate from Northwestern University with a masters in management of technology from the Georgia Institute of Technology. Passionate about mentoring entrepreneurs, Orston serves as an advisor to TiE Youth Entrepreneurs , Points of Light’s Civic Incubator and serves on the board of StartupChicks.