United in Purpose is a shadowy right-wing Christian organization, bringing together major donors, political operatives and (evangelical) Christian leaders. The organization has been involved in a massive effort to map the US voter constituency, as well as priming sympathizing church leaders in spreading political propaganda, in order to persuade people to vote for the Republican party. Besides the potential illegality of United in Purpose’s large-scale data accumulation and exploitation endeavors, its major efforts towards a politization of churches raises serious issues about the separation of powers in the U.S. Its Mission as stated in GuideStar (nonprofits and nonprofit research site): "A non-partisan organization actively supporting Christian involvement in the civic arena. We believe that the community of faith can have a tremendous impact on our country, its government, and its culture by becoming educated in the biblical worldview....Core activities and services: Human rights. Its National Taxonomy of Exempt Entities (NTEE) classification of nonprofit system: Civil Rights, Social Action, and Advocacy. Address: 550 Reserve St., Southlake, TX 76092.