While at TargetPoint, Brent has worked on several presidential campaigns including, most recently, Mitt Romney’s 2012 campaign. Brent has also worked on MicroTargeting and direct contact efforts for the National Republican Senatorial Committee, National Republican Committee, Senator John Thune, and several key Texas congressional races.
Prior to joining TargetPoint, Brent worked as a project manager with Market Strategies, Inc. where he managed quantitative and qualitative research projects and provided strategic analysis for political and public policy clients at the local, state, and national level.
In 2002, Brent worked in Texas as the 72 Hour Task Force Director and advised the effort’s statewide get-out-the-vote mail and phone campaigns. His work helped lead to the victory of Senator John Cornyn and Governor Rick Perry, as well as Republican control of both state houses for the first time since Civil War Reconstruction.
In 2008, Brent served as Giuliani’s Strategy Director during the presidential primaries. In that role he designed and managed voter research projects, voter targeting, and direct contact programs. Seaborn assembled the media team and oversaw radio and television advertising. Brent was a key member of the senior staff and worked closely with Mayor Giuliani, Mike DuHaime, and senior campaign advisors on message and strategy.
Brent earned his Bachelor’s Degree in Political Science from the University of Wisconsin, Oshkosh. He earned his Master’s Degree in political management at The George Washington University with an emphasis in Political Research and completed his thesis on the measured impact of cognition and effect on the perception of campaign advertising. He, his wife, Shahla, and their two children live in Moorpark, California.more » « less